Privacy policy

Privacy Policy

Last updated: September 18, 2026

BobaFashion (“we”, “us”, “our”) respects your privacy. This policy explains what personal information we collect when you use our website, how we use it, and the choices you have.

1. Who we are

BobaFashion
4321 Lassiter at North Hills Ave
Raleigh, North Carolina 27609
United States

Email: hello@bobafashion.com
Telephone: +1 743 209 4919

2. Information we collect

  • Order information: name, billing and shipping addresses, email, phone number and payment information needed to process your purchase.
  • Account information: account identifiers, authentication information and preferences when you use an account.
  • Automatically collected information: IP address, browser type, device information, pages visited and referrer URL, including information collected through cookies and similar technologies.
  • Communications: the content of messages you send by email or contact form.

3. How we use information

  • To process, fulfill and ship orders.
  • To respond to questions and support requests.
  • To operate, secure and improve the website and prevent fraud.
  • To send order updates and marketing communications where permitted.
  • To understand use of the store and display relevant advertising, subject to applicable choices and consent requirements.
  • To comply with legal obligations.

4. Who we share information with

We share information with service providers and partners involved in operating our business, including Shopify for hosting and commerce services, payment providers for payment processing, shipping carriers for delivery, email providers for communications, and analytics and advertising partners.

Sharing information with advertising partners to display relevant ads may be considered a “sale”, “sharing” or “targeted advertising” under applicable privacy laws. See Your Privacy Choices for available opt-out options. We may also disclose information when required by law or to protect lawful rights.

Learn more about Shopify's processing in Shopify's consumer privacy policy.

5. Cookies and marketing choices

We use essential cookies for functions such as the cart and checkout, functional cookies for preferences, and analytics or marketing technologies to understand site usage and display ads. Where available, use the store's privacy controls to manage your choices. You can also adjust browser cookie settings; blocking essential cookies may affect store features.

Use Your Privacy Choices to request applicable opt-outs. We recognize Global Privacy Control where required by applicable law for the browser and device sending the signal. To stop marketing emails, use the unsubscribe link in an email. Transactional order messages may still be sent.

6. Your rights

Depending on where you live and the laws that apply, you may have rights to access or receive a copy of your personal information, correct it, request deletion, or opt out of sale, sharing or targeted advertising. Additional rights may include restricting or objecting to processing, withdrawing consent, appealing a decision on a request, or making a complaint to the relevant supervisory authority. These rights are subject to applicable conditions and exceptions.

To make a request, email hello@bobafashion.com. We may need to verify your identity or an authorized agent's authority before acting. We will respond within the time required by applicable law and will not discriminate against you for exercising applicable privacy rights.

7. Retention and security

We keep information for as long as needed to provide services, comply with legal obligations, resolve disputes and enforce agreements. We use appropriate safeguards, but no method of online transmission or storage is completely secure. Please do not send full payment card details by email.

8. International processing

Shopify and other providers may process information in countries outside your country of residence. Where required, applicable safeguards are used for international transfers.

9. Children

Our website is not directed at children under 13. We do not knowingly collect their personal information. Contact us if you believe a child has provided personal information so that we can investigate and take appropriate action.

10. Changes and contact

We may update this policy; the date above indicates the latest revision. For privacy questions, contact hello@bobafashion.com or +1 743 209 4919.